Professional Services

GfK consumer confidence index shows rise this month

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UK consumer confidence rose in December. The monthly consumer confidence index published by market researchers GfK hit a score of two this month from one in November. Between 2008 and 2014, the index spent most of its time in negative territory. 'This is the first time since the Consumer Confidence Barometer started in 1974 that the index has remained positive for an entire calendar year,' said Joe Staton, head of market dynamics at GfK. Compared with the same month last year, consumers were much more confident about their financial situation and said they were more likely to make a major purchase. The major purchase index is up to seven points from minus one in December 2014. GfK questioned over 2,000 Britons in the first two weeks of December.


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