It's sweet success for chocolate brand Moo Free

Moo Free

Moo Free

Moo Free was established by Andrea and Mike Jessop in 2010 and is based in Devon. It produces vegan chocolate free-from dairy, gluten and soya. Andrea and Mike both have food intolerances, and saw a gap in the chocolate market for dairy-free alternatives. They now employ a staff of 55 and supply to major supermarkets and health food stores as well as selling online.

Moo Free has rebranded and expanded its line of chocolate products to extend its appeal beyond children to target adults. Santander has supported Moo Free with a funding package which will assist its future strategy for continued growth in a competitive ‘free-from’ sector.

Moo Free is a small, but fast-growing company and Santander has been instrumental in helping us achieve – and even exceed – our ambitious growth plans.

Santander has provided us with a combination of services that support our unique requirements and address our capital commitments, as well as achieving our business goals.

Ginette Higgs

Finance Director, Moo Free Ltd

Prior to Moo Free’s rebrand, it largely targeted the children’s market and had seasonal sale periods focused on Easter and Christmas. The rebrand and product expansion are designed to appeal to adults and to drive and sustain regular sales throughout the year.

We’re pleased to support Moo Free with their growth strategy, especially during the last 12 months with all the challenges presented by COVID.

It has been great to see the rebrand launch and how well it was received.

We look forward to continuing the relationship with the management team and realising the growth potential.

Martin Pitcher

Relationship Director, Santander

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